Effective Date: January 9, 2022
By installing and launching Snake Rush mobile applications or games, you agree and
by Snake Rush Inc and any parent or subsidiary (collectively, 'Snake Rush,'
'our', 'us' or 'we') when you access or use Snake Rush
websites, mobile applications, and other products and services (collectively, the
'Services') or otherwise interact with us. This policy applies to Snake Rush
brands, websites, games, applications, and other technologies
(we collectively refer to these as 'Services').
Advertising is a core part of Snake Rush business. Many of our free mobile games,
applications and technologies are supported by the ads we and others display. We
a variety of online advertising services to other companies that want to place ads
our Services. We display ads, also known as graphical ads, which appear as images,
animation, or video. Snake Rush advertising platforms provide the means for
agencies, publishers, and ad networks to manage their advertising business.
networks may collect and use data they receive about you to help show ads for
or services that you are more likely to be interested in to make the advertising
useful and effective. By installing and launching our games you understand and
to our use of data as defined in our Policy Policy.
Our Privacy Pledge
Our commitment is to put users first. We strive to be transparent about how we collect
and use information from our users, to keep the information we collect secure, and to
provide users meaningful choices. Since our founding
in 2019, Snake Rush has intentionally avoided collecting data that identifies specific
individuals (such as name, email address, physical address, GPS or phone number) to the
extent possible. Snake Rush has appointed a
Data Protection Officer to ensure Snake Rush maintains safe and consistent practices
regarding your data and privacy.
Collection of Information
We collect the following types of information when you interact with our Services:
- Device Identifiers. When you interact with our Services, we do not
require you to provide information that identifies you personally. Instead,
we collect and identify your device primarily using your mobile
device advertising identifier, e.g. Apple's iOS Identifier for Advertising
(IDFA) or Google's Android Advertising ID, as well as other identifiers.
- User Names. If you would like to participate in our leaderboards,
keep track of your game progress or play our multiplayer games, we may ask
you to provide a username. To help protect your privacy, please
do not choose a username which could be used to personally identify you,
e.g. 'JimSmith' or 'Jsmith'.
- Other Information You Provide to Us. We collect the information that
you provide to us, for example when you communicate with others or post, use
messenger or chat services, upload or store content, contact
our Technical Support team, or provide billing information.
- Taxpayer Information. We may require players (US Citizens and
Residents) to complete an online US IRS Form W-9 (Request for Taxpayer
Information) if a player wins a prize in one of our online Sweepstakes.
Sweepstakes are limited to US Citizens and Residents and WINNERS ARE SOLELY
RESPONSIBLE FOR ALL FEDERAL, STATE AND LOCAL TAXES ASSOCIATED WITH THE
RECEIPT OR USE OF ANY PRIZE. The W-9 will be used by Snake Rush
to generate, mail and file IRS Form 1099-MISC to both the player and the US
Internal Revenue Service. Please note that it is a crime for US Citizens and
Residents to provide false, incorrect or misleading information
on an IRS Form W-9.
- Log Information. We automatically collect information about your use
of our Services and your device, including your IP Address, device model,
browser version, operating system type, operating system version,
mobile network information, device settings, and software data.
- Location Information. We derive information about your general
location (city, country) from your IP Address. Snake Rush does not collect
precise location data, such as GPS coordinates, that could be used
to pinpoint your physical location.
- Information from Cookies and Other Technologies. We collect
information using web beacons, cookies, and similar technologies. Cookies
are small data files stored on your hard drive or in device memory that
help us improve our Services and your experience, see which areas and
features of our Services are popular, count visits, and understand how users
interact with ads. Web beacons are electronic images that may
be used in our Services and help deliver cookies, count visits, and
understand usage and campaign effectiveness. For more information about
cookies and how to disable them, please see 'Your Choices' below.
- Information from Others. We collect information about you when we
receive it from other users, third parties, and affiliates. For example,
when you connect your account to third-party services or sign in
using a third-party partner (like Google Play Game Services, iOS Game Center
or Facebook), we collect information in accordance with the privacy policies
and authorization procedures determined by those services.
Advertising and Analytics Services Provided by Others
We may allow others to provide analytics services and serve advertisements on our behalf
device identifiers and other technologies to collect
information about your use of the Services and other websites and applications,
including your IP address, web browser, mobile network information, pages viewed, time
spent on pages or in apps, links clicked and conversion
information. This information may be used by Snake Rush and others to, among other
things, analyze and track data, determine the popularity of certain content, deliver
advertising and content targeted to your interests
on our Services and other websites and better understand your online activity. For a
full list of the companies we partner with to show you interest-based ads, please visit
For more information about interest-based ads, or to opt out of having your web browsing
information used for interest-based advertising purposes, please visit www.aboutads.info/choices.
Your device may also include a feature ('Limit Ad Tracking' on iOS or 'Opt Out of
Interest-Based Ads' or 'Opt Out of Ads Personalization' on Android) that allows you to
opt out of having certain information collected through
apps used for interest-based advertising purposes.
Use of Information
We use the information we collect to deliver, personalize, and improve our Services. We
also use the information we collect to:
- Personalize the Services and provide advertisements, content, or
features that are targeted toward your interests;
- Save and associate your activity across our Services and your
different devices as well as associate any accounts you may use across Snake
Rush Services together. We may associate activity and accounts under
a single user ID;
- Carry out or support promotions;
- Create analytics and reports for external parties, including
partners, publishers, advertisers, apps, third-parties and the public
regarding the use of and trends within our Services and ads, including
trends to partners regarding general preferences, the effectiveness of ads
and information on user experiences; and
- Detect and defend against fraudulent, abusive, or unlawful activity
Sharing of Information
We share the information we collect within the Snake Rush family of brands. We do NOT
sell, license or share information that individually identifies our users with
companies, organizations or individuals outside of Snake Rush
unless one of the following circumstances applies:
- With Affiliated Brands. Snake Rush shares information within its
- With Your Consent. We will share information with companies,
organizations or individuals outside of Snake Rush when we have your consent
to do so.
- With Service Providers. We provide user information to trusted
partners who work on our behalf based on our instructions and in compliance
with appropriate confidentiality measures.
- For Legal and Other Purposes. We may access, preserve, and disclose
information to investigate, prevent, or take action in connection with: (i)
legal process and legal requests; (ii) enforcement of our Terms
of Service; (iii) claims that any content violates the rights of third
parties; (iv) protecting the rights, property or personal safety of Snake
Rush, its users, or the public; (v) establishing or exercising
our legal rights or defending against legal claims; or (vi) as otherwise
required by law.
- New Ownership. If the ownership or control of all or part of Snake
Rush or specific Services changes as a result of a merger, acquisition or
sale of assets, we may transfer your information to the new owner.
- Accounts. In most cases, you can easily delete your data at any time
by deleting the app and/or resetting your Advertiser ID. We can no longer
associate any stored data with you. If you have linked a social
account (e.g. FaceBook, GPGS or GameCenter), then you can unlink the app
with those social providers to disassociate yourself with any stored data.
If you do this, your unique username and gameplay may no longer
be retrievable. If you have any further questions regarding remove of data,
please contact email@example.com.
- Cookies. Most web browsers are set to accept cookies by default. If
you prefer, you can usually choose to set your browser to remove or reject
cookies; however, the Services may not function properly if you
- Notifications. You have the ability to turn application notifications
on and off by adjusting the settings of your mobile device. If you wish to
allow or discontinue receiving Push Notifications or Local
Notification, please consult the settings on your mobile device.
Snake Rush has adopted commercially reasonable technical, administrative and physical
safeguards in place to help protect against unauthorized access, use or disclosure of
customer information we collect or store.
We store the information we collect about you for as long as is necessary for the
purpose(s) for which we originally collected it. We may retain certain information for
legitimate business purposes or as required by law.
Protecting Children's Privacy
Our Services are not intended for use by children. We do not knowingly collect, use, or
share information from children under age 16. If you believe that your child may have
provided us with personal information, please contact
us at firstname.lastname@example.org
Snake Rush is based in the United States and we process and store information in the U.S.
As such, we and our service providers may transfer your information to, or store or
access it in, jurisdictions that may not provide
equivalent levels of data protection as your home jurisdiction. We will take steps to
ensure that your personal data receives an adequate level of protection in the
jurisdictions in which we process it.
Residents of the European Economic Area
If you are a resident of the European Economic Area ('EEA'), you have certain rights and
protections under the law regarding the processing of your personal data.
- Legal Basis for Processing. If you are a resident of the EEA, when we
process your personal data we will only do so in the following situations:
- We need to use your personal data to perform our responsibilities
under our contract with you (e.g., processing payments and providing
the services you have requested).
- We have a legitimate interest in processing your personal data. For
example, we may process your personal data to keep track of your
gameplay. If you win one of our sweepstakes (open to residents and
of the US), you may be required to fill out an IRS W-9 (Request for
Taxpayer Information) so we can send you a 1099-MISC and correctly
report winnings to the Internal Revenue Service.
- We have your consent to do so. For example, we may seek your consent
to show you interest-based ads.
- Data Subject Requests. If you are a resident of the EEA, you have the
right to access personal data we hold about you and to ask that your
personal data be corrected, erased, or transferred. You may also
have the right to withdraw a consent you previously provided, or to object
to or request that we restrict certain processing. If you would like to
exercise any of these rights, you may contact us as indicated
- Questions or Complaints. If you are a resident of the EEA and have a
concern about our processing of personal data that we are not able to
resolve, you have the right to lodge a complaint with the data privacy
authority where you reside. For contact details of your local Data
Protection Authority, please see:
notify you by revising the 'Effective Date' date above and, in some cases, we may
provide you with more prominent notice. We encourage you
practices and your privacy choices.
If you have questions, suggestions, or wish to make a complaint, please complete a
feedback form or you can contact us at:
Snake Rush, Inc.
11106 Winding Stream Way
Bradenton, FL 34212
General questions: email@example.com